SaaS

UI Breakfast Podcast. Episode 125: Defining & Building New Features with Emily Tate

Portrait of Emily Tate

What feature should you build next? Will your product be ever “done”? How to avoid “building yourself into the corner”? Our guest today is the awesome Emily Tate, US General Manager at Mind the Product. You’ll learn how to prioritize new features, create roadmaps based on user research, and ignore “squeaky wheals” while focusing on truly important product work.

(more…)

Read more

UI Breakfast Podcast. Episode 124: Deciphering GDPR with Aleth Gueguen

Portrait of Aleth Gueguen

The avalanche of GDPR updates has passed, but regulations are here to stay. Can you sleep well? Our guest today is Aleth Gueguen, an independent software consultant focusing on privacy regulations. You’ll learn about the philosophy behind GDRP, the key terms, and what compliance means for you and your customers.

(more…)

Read more

UI Breakfast Podcast. Episode 121: Managing Customer Feedback with Sofia Quintero

Portrait of Sofia Quintero

Listening to customer feedback is one of the best ways to improve your product (and your marketing). But it can get so overwhelming! Our guest today is Sofia Quintero, the founder of NomNom. You’ll learn how to deal with massive amounts of customer feedback, get quantitative and qualitative results, document your insights, and apply them in your product development process.

(more…)

Read more

UI Breakfast Podcast. Episode 117: Best Practices for SaaS Pricing Pages with Rob Turlinckx

Portrait of Rob Turlinckx

Deciding how much to charge for your SaaS is hard, but presenting these decisions on your pricing page is an art in itself. Today our guest is Rob Turlinckx, a digital product designer and co-founder of SaaS Resources. We talk about best design practices for SaaS pricing pages, how to communicate value, overcome objections, and optimize your pricing page for conversions.

(more…)

Read more

UI Breakfast Podcast. Episode 116: Segmenting Your Users with Val Geisler

Portrait of Val Geisler

Every user is unique, yet we need reliable ways to group them into segments — so that we can understand them better and personalize their experience. Today our guest again is the lovely Val Geisler, an email onboarding copywriter and strategist. You’ll learn why segmentation is so important for SaaS companies, how to implement it, and how to target your segments via email and other channels.

(more…)

Read more

UI Breakfast Podcast. Episode 114: Product Demos Done Right with Aaron Krall

Portrait of Aaron Krall

What makes a perfect product demo? How do you engage and convert a potential customer instead of boring them to death with a monotonous screenshare? Today our guest is Aaron Krall, a SaaS enterprise sales coach. You’ll learn when SaaS demos are a good fit, how to organize and structure your call, and how to move the sale forward by making it all about the user.

(more…)

Read more

UI Breakfast Podcast. Episode 112: Optimizing SaaS Trials with Alli Blum

Portrait of Alli Blum

Optimizing the trial-to-paid conversion rate is one the most effective ways to improve any SaaS business. Our guest today is Alli Blum, a SaaS onboarding optimization consultant. You’ll learn how to define the user’s path to success (and their common roadblocks), write onboarding emails based on research data, segment your users, and A/B test every step in your onboarding funnel.

(more…)

Read more

UI Breakfast Podcast. Episode 110: What Makes an Awesome Product Strategy with Zack Naylor

Portrait of Zack Naylor

What is a product strategy? More importantly, what makes a good one? Our guest today is Zack Naylor, co-founder and CEO at Aurelius. We talk about product strategy vs tactics, the objectives and key results framework, the elusive product-market fit, and customer research as the foundation for all of the above.

(more…)

Read more

The Chicken or the Egg? Explaining Our Early Product Design Decisions at Userlist.io

Illustration for Userlist.io Early Design Decisions

“You need to get comfortable being uncomfortable.”

This was the blunt feedback one of our early adopters gave us during his onboarding call.

As co-founders, we’d spent the past several months doing customer research for Userlist.io, collecting a round of pre-orders, and using our findings to build a very raw MVP. Now, we were finally ready to invite our first few customers into the product. (more…)

Read more

UI Breakfast Podcast. Episode 108: How Startup Accelerators Work with Nina Stepanov

Portrait of Nina Stepanov

What do founders really get out of accelerators? What are the wins and the trade-offs? Our guest today is Nina Stepanov, Associate & Head of Platform at Acceleprise. You’ll get familiar with the industry terms, learn how accelerators work, and how all parties can benefit from such collaboration.

(more…)

Read more
Navigation:  View older entries

The 1-Hour UI Audit: Get Your Free Course

With this free email course you’ll conduct a simple do-it-yourself audit of your web app: eliminate the obvious design flaws, gain control of your features, and start building the UI that customers really want.