Research

UI Breakfast Podcast. Episode 209: JTBD Interviews with Alli Blum

Portrait of Alli Blum

How can you do better at user interviews (even if the process scares you)? Our guest today is Alli Blum, SaaS researcher and strategist. You’ll learn all about the Jobs to Be Done framework, top questions to ask, biggest challenges, best practices of conduct, and more. (more…)

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UI Breakfast Podcast. Episode 206: Writing Useful Books with Rob Fitzpatrick

Portrait of Rob Fitzpatrick

What does it take to write a truly useful book? How do you measure and optimize reader engagement? Our guest today is Rob Fitzpatrick, author of The Mom Test and entrepreneur. You’ll hear Rob’s take on traditional publishing vs self-publishing, customer interviews, testing, iteration cycles, book marketing, reader profiles, and his DEEP writing framework. (more…)

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UI Breakfast Podcast. Episode 203: Designing for Financial Services with Rob Gifford

Portrait of Rob Gifford

Designing for financial apps hides many UX challenges. Is it all about fancy dashboards? How do you balance simplicity and information density?. Our guest today is Rob Gifford, Managing Director of Experience Design at Mad*Pow. He shares his story in the profession, and provides resources, examples, research, and inspiration for anyone looking to delve into financial product design. (more…)

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Better Done Than Perfect. Switch Interviews & Strategic Context with Alli Blum

Portrait of Alli Blum

Today we invite you to listen to another one of our Better Done Than Perfect episodes. Our guest is Alli Blum, SaaS consultant extraordinaire and onboarding strategist. You’ll learn about Alli’s professional journey, her definition of ideal onboarding, customer success milestones, and her bulletproof advice on conducting customer interviews.
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UI Breakfast Podcast. Episode 196: The ROI of UX with Mark Baldino

Portrait of Mark Baldino

How can we measure the success of our UX work as consultants? How do we even start this conversation with clients, if such metrics involve additional research work?? Our guest today is Mark Baldino, co-founder of Fuzzy Math. You’ll learn all about Mark’s consultancy and his answers to these pressing ROI questions, as well as his view on measuring user satisfaction, creating effective surveys, and more. (more…)

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UI Breakfast Podcast. Episode 193: Designing for Tablets with Mark McGranaghan

Portrait of Mark McGranaghan

How different are tablet interfaces to those of phones and desktops? And what makes a tablet-based app fully functional and worth building? Our guest today is Mark McGranaghan, founding partner at Muse Software and principal investigator at Ink & Switch. You’ll hear Mark’s angle on tablet interface design, industrial research, user onboarding, as well as his advice on building tools for thought. (more…)

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UI Breakfast Podcast. Episode 191: From Information to Understanding with Stephen Anderson

Portrait of Stephen Anderson

How can information be best learned, dissected, and communicated across teams, industries, and products? Our guest today is Stephen Anderson, the founder of the Mighty Minds Club and author of Figure It Out. You’ll hear Stephen’s thoughts on the nature of information, cognition and thinking, interaction design, the importance of team dialogue, his virtual club project, and much more. (more…)

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UI Breakfast Podcast. Episode 190: Software Ideas with Kevin Conti

Portrait of Kevin Conti

It might seem that new software products randomly appear in a vacuum, but it’s far from true. How can product ideas be generated, validated, and successfully implemented? Our guest today is Kevin Conti, the founder of Software Ideas. You’ll hear Kevin’s thoughts on product development, validation, marketing, niche review sites, bootstrapping, and presales, as well as his advice for new founders. (more…)

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UI Breakfast Podcast. Episode 183: Customer Success with Anna Jacobsen

Portrait of Anna Jacobsen

Customer success as a discipline is often overlooked in early-stage companies, but it’s essential to define and fulfill customer needs. Our guest today is Anna Jacobsen, a customer success leader, and Head of Customer Success at YouCanBook.me. You’ll learn why customer success is different from customer support, and how to proactively create such opportunities in your product.
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UI Breakfast Podcast. Episode 181: Jobs to Be Done with Jim Kalbach

Portrait of Jim Kalbach

How can businesses apply the Jobs to Be Done method to grasp and successfully fulfill customer needs? Our guest today is Jim Kalbach, author of The Jobs To Be Done Playbook and Head of Customer Experience at MURAL. You’ll learn about the human-centered approach to products and marketing, interview methods, job maps, and Jim’s definition of customer success. (more…)

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