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Today we invite you to listen to another one of our Better Done Than Perfect episodes. Our guest is Alli Blum, SaaS consultant extraordinaire and onboarding strategist. You’ll learn about Alli’s professional journey, her definition of ideal onboarding, customer success milestones, and her bulletproof advice on conducting customer interviews.
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Today we celebrate episode #200 with Dennis Field, who was our first guest when the podcast started in 2014. Dennis is the brand specialist at InVision, and the founder of Happy Patron. We talk about branding — the buzzword of the century. How do we define it, and how do we apply this knowledge to UI/UX design? What is the user’s role in your brand’s story? You’ll hear Dennis talk about his work process, brand amplification, storytelling, finding your “why”, employee branding, and the various facets of brand love. (more…)
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Thought-based technologies might often be a cause for fear, but they are nothing new under the sun. By learning more about these technologies and dismantling negative beliefs, designers may be able to stay ahead of the game by catching glimpses into the future. Our guest today is Afshin Mehin, designer and founder of Woke Studio. We dive into the world of thought-based interfaces where you’ll learn about neurotechnology, robotics design, user psychology, and the fascinating potentials for UX design. (more…)
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What are the main differences between running desktop apps versus web apps? And which of the two comes with less hassle and problems down the line? Our guest today is Steve McLeod, the founder of Feature Upvote and acquirer of Saber Feedback. You’ll hear Steve’s opinion on switching from desktop to web-based apps, the various maintenance and support issues that may arise, the “boring” aspects of running complex software, and how to prevent the stress that often comes with SaaS.
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Today we invite you to listen to one of our latest episodes from Better Done Than Perfect, a new show for SaaS founders. Enjoy this interview with Christopher Gimmer, co-founder of Snappa, where we explore the fascinating topic of templates and onboarding videos. You’ll learn all about these powerful onboarding tools and how to use them effectively in your SaaS company. You’ll also hear Christopher’s take on repurposed content, conversions, the friction of confirmation emails, and much more. (more…)
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Classic product recommendation is to focus on something, but “all-in-one” products can also get wildly successful. How are they made? Do their multiple features cause chaos and anxiety, or is there a secret sauce to creating harmony? Our guest today is developer, advertizer, and Bento founder Jesse Hanley. You’ll hear how Jesse has been expanding his product over the years, and how he masterfully juggles multiple features, a large user base, support tickets, and much more. (more…)
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How can we measure the success of our UX work as consultants? How do we even start this conversation with clients, if such metrics involve additional research work?? Our guest today is Mark Baldino, co-founder of Fuzzy Math. You’ll learn all about Mark’s consultancy and his answers to these pressing ROI questions, as well as his view on measuring user satisfaction, creating effective surveys, and more. (more…)
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Minimalism may be considered merely an aesthetic choice, but it also determines many other decisions we make in product design and life in general. How can designers implement and stand by their minimalist principles in web and product design? Our guest today is minimalist designer Brian Gardner, founder and CEO of Agent Engine. You’ll learn about Brian’s journey into minimalism, his design philosophy, and his recommendations on staying true to your values. (more…)
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The year of 2020 has introduced us to the ‘new normal’ — which we’re, admittedly, still struggling to get accustomed to. How does this, along with the current social unrest, affect the way users make purchasing decisions? Our guest today is Claire Suellentrop, SaaS marketing and growth advisor. You’ll hear Claire’s recommendations on post-pandemic marketing, customer research, company culture, and more. (more…)
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How different are tablet interfaces to those of phones and desktops? And what makes a tablet-based app fully functional and worth building? Our guest today is Mark McGranaghan, founding partner at Muse Software and principal investigator at Ink & Switch. You’ll hear Mark’s angle on tablet interface design, industrial research, user onboarding, as well as his advice on building tools for thought. (more…)
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