Join us for exciting conversations about UI/UX design, products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today. Subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Want to become a sponsor? Detailed information is available here.
How can we leverage product design exercises in our hiring process? Our guest is Artiom Dashinsky, author of Solving Product Design Exercises and founder of Swag Fair. You’ll learn how to prepare for interviews as a designer, how to evaluate designers as a manager, tips for building your design portfolio, and more.
(more…)
How do you build an agency that lasts the test of time? Our guest is Massimo Zefferino, founder of zfactor — a 23-year-old brand strategy and design agency. You’ll learn some practical design tips, why “niching down” is important for growth, how having fun and staying true to your brand is crucial, and more.
(more…)
Can you achieve a solid design for your products without a formal design background? Our guest is Tracy Osborn, author of “Hello Web Design” and Program Director at TinySeed. You’ll learn some of the business benefits of improving your design, how design frameworks can be valuable, how Tracy focuses her books for impact, and more.
(more…)
Today we talk about service design, a holistic approach to design that considers all involved stakeholders and processes. Our guest is Eleni Stathoulis, design director at Mad*Pow. You’ll learn about the design artifacts created in service design, how Eleni conducts research, real-world examples of service design in action, and more.
(more…)
Today we talk about marketing yourself, both as a personal brand and at work. Our guest is Shawn “Swyx” Wang, an engineering thought leader and author of “The Coding Career Handbook.” You’ll learn several components of defining your brand, tips on expressing that brand in public, collateral and strategies that will help you at work, and more.
(more…)
Today we talk about “franchising” — a mental model applicable in marketing and other areas. Our guest is Jordan Skole, a marketing leader and director of product growth at AutoBooks. You’ll learn how to apply this mental model, the best timing for automating processes, tips for solving marketing challenges, the importance of side projects, and more.
(more…)
Today we have another episode of Better Done Than Perfect. Listen in as we talk with Jason Resnick of NurtureKit. You’ll learn how to balance nurture sequences and broadcast emails, how to approach segmentation and lead scoring, tips for improving automations, and more.
(more…)
What is behavioral economics, and how can it help us design better products? Our guest today is Kristen Berman, co-founder of Irrational Labs. You’ll learn the key concepts, tips for motivating users, how behavior shapes design, resources for studying behavior, and more.
(more…)
Can we ever skip user testing and simply rely on best practices? Our guest today is Karl Gilis, co-founder of AGConsult. You’ll learn what “best practices” mean, where to find them, when user testing is still necessary, and more.
(more…)
Today we have another episode of Better Done Than Perfect. Listen in as we talk with Brennan Dunn, co-founder of RightMessage. We discuss how he gained his email automation knowledge, and the best practices for email automation.
(more…)
Join 8,000 awesome people on my mailing list — SaaS founders, product managers, designers & developers who are business-driven and want to build better software.
