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Today we invite you to listen to one of our latest episodes from Better Done Than Perfect, a new show for SaaS founders. Enjoy this interview with Christopher Gimmer, co-founder of Snappa, where we explore the fascinating topic of templates and onboarding videos. You’ll learn all about these powerful onboarding tools and how to use them effectively in your SaaS company. You’ll also hear Christopher’s take on repurposed content, conversions, the friction of confirmation emails, and much more. (more…)
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Classic product recommendation is to focus on something, but “all-in-one” products can also get wildly successful. How are they made? Do their multiple features cause chaos and anxiety, or is there a secret sauce to creating harmony? Our guest today is developer, advertizer, and Bento founder Jesse Hanley. You’ll hear how Jesse has been expanding his product over the years, and how he masterfully juggles multiple features, a large user base, support tickets, and much more. (more…)
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How can we measure the success of our UX work as consultants? How do we even start this conversation with clients, if such metrics involve additional research work?? Our guest today is Mark Baldino, co-founder of Fuzzy Math. You’ll learn all about Mark’s consultancy and his answers to these pressing ROI questions, as well as his view on measuring user satisfaction, creating effective surveys, and more. (more…)
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Minimalism may be considered merely an aesthetic choice, but it also determines many other decisions we make in product design and life in general. How can designers implement and stand by their minimalist principles in web and product design? Our guest today is minimalist designer Brian Gardner, founder and CEO of Agent Engine. You’ll learn about Brian’s journey into minimalism, his design philosophy, and his recommendations on staying true to your values. (more…)
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The year of 2020 has introduced us to the ‘new normal’ — which we’re, admittedly, still struggling to get accustomed to. How does this, along with the current social unrest, affect the way users make purchasing decisions? Our guest today is Claire Suellentrop, SaaS marketing and growth advisor. You’ll hear Claire’s recommendations on post-pandemic marketing, customer research, company culture, and more. (more…)
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How different are tablet interfaces to those of phones and desktops? And what makes a tablet-based app fully functional and worth building? Our guest today is Mark McGranaghan, founding partner at Muse Software and principal investigator at Ink & Switch. You’ll hear Mark’s angle on tablet interface design, industrial research, user onboarding, as well as his advice on building tools for thought. (more…)
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As product people, we handle vast amounts of data without thinking about the environment. We make copies and backups of everything, and even our devices are powered to the max. Can we do better? Our guest today is Gerry McGovern, the author of World Wide Waste. You’ll learn about the current risks associated with data waste, along with Gerry’s tips on digital sustainability and minimizing your footprint. (more…)
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How can information be best learned, dissected, and communicated across teams, industries, and products? Our guest today is Stephen Anderson, the founder of the Mighty Minds Club and author of Figure It Out. You’ll hear Stephen’s thoughts on the nature of information, cognition and thinking, interaction design, the importance of team dialogue, his virtual club project, and much more. (more…)
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It might seem that new software products randomly appear in a vacuum, but it’s far from true. How can product ideas be generated, validated, and successfully implemented? Our guest today is Kevin Conti, the founder of Software Ideas. You’ll hear Kevin’s thoughts on product development, validation, marketing, niche review sites, bootstrapping, and presales, as well as his advice for new founders. (more…)
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When developing a SaaS product, founders and product managers always have to deal with limited resources. Is there a formula for making the best feature decisions? Our guest today is Corinn Pope, founder of Speckled and prioritization expert. You’ll hear Corinn’s recommendations on roadmaps, decision-making formulas, prioritization processes, and management tips for all kinds of products. (more…)
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