Join us for exciting conversations about UI/UX design, products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today. Subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Want to become a sponsor? Detailed information is available here.
How do you keep track of numerous marketing ideas, and decide which ones to implement? Our guest today is Kacper Staniul, growth marketer and maker of Scrapbook. You’ll hear the story behind Kacper’s collection of growth tactics, his lead generation tips, competitor analysis hacks, and a plethora of tool recommendations. (more…)
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Real behavior change is fueled by emotion. How can designers leverage this universal truth to enhance their products and impact user journeys? Our guest today is Adi Mazor Kario, a design strategist and innovation expert. You’ll learn about emotion-based innovation, empathizing with users, trust-based onboarding, and applying emotional design in a variety of industries.
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Dribbble has been the inspiration destination for designers for over a decade. How is it evolving to meet modern standards and designer needs? Our guest today is Michael Sacca, VP Product at Dribbble. You’ll hear from Michael about Dribbble’s product vision, designer communities, other popular design platforms, hiring designers, and much more. (more…)
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These days, design roles are becoming more multidisciplinary, while designers are rapidly evolving into leaders. Shouldn’t design education also shift gears, and cater to more inclusive skillsets? Our guest today is Ekaterina Solomeina, creative director, TEDx speaker, and co-founder of Future London Academy. You’ll hear Ekaterina’s insights on design learning, self-improvement techniques, and the misconceptions and current trends in education. (more…)
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The pandemic is drastically affecting industries on a worldwide scale, and product management is not “immune” to these changes. How can product managers navigate through these hard times? Our guest today is Randy Silver, a product management consultant, author, and podcast host. You’ll hear inspiring stories about businesses that have successfully pivoted recently, along with Randy’s tips on sustaining your product and its customers.
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Customer success as a discipline is often overlooked in early-stage companies, but it’s essential to define and fulfill customer needs. Our guest today is Anna Jacobsen, a customer success leader, and Head of Customer Success at YouCanBook.me. You’ll learn why customer success is different from customer support, and how to proactively create such opportunities in your product.
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Have you ever wondered if SEO and design can work hand-in-hand? Our guest today is Daniela Furtado, SEO consultant and founder of Findable Digital Marketing. You’ll learn about on-page and off-page SEO techniques as Daniela hones in on Google algorithms, keyword research, navigation design, UX writing, product naming, and the best SEO practices for any kind of website.
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How can businesses apply the Jobs to Be Done method to grasp and successfully fulfill customer needs? Our guest today is Jim Kalbach, author of The Jobs To Be Done Playbook and Head of Customer Experience at MURAL. You’ll learn about the human-centered approach to products and marketing, interview methods, job maps, and Jim’s definition of customer success. (more…)
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AI is disrupting multiple industries, and UX design is no exception. What if UX designers could leverage AI in their workflow? Our guest today is Tony Beltramelli, CEO and co-founder of Uizard Technologies. You’ll learn how AI powers products and interfaces, along with Tony’s insight on high-fidelity deliverables, styling, prototyping, testing, and the evolution of UX design.
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Quality visual design is a symbol of trust — but how can companies visually communicate their brand to earn that trust? Our guest today is Amy Balliett, CEO and founder at Killer Visual Strategies and author of the book of the same title. You’ll learn about the best visual strategies along with specific tips on branding, image and palette selection, illustrations, infographics, display ads and social media.
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