UI Breakfast Podcast. Episode 28: Psychological Principles of Persuasive Design with Victor Yocco

Published July 25, 2016 by Jane Portman
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Victor Yocco's Portrait

How can we use psychology to inform our design decisions? Our guest today is Victor Yocco — UX researcher, speaker & author of the upcoming book Design for the Mind. He walks us through the key principles of persuasive design, and explains how to apply them in real-life UX projects.

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Show Notes

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