Getting your first SaaS customers is inevitably a grind; but it helps to be methodical about your process. Our guest today is the incredible Asia Matos, founder of DemandMaven. You’ll learn what a typical funnel looks like for a SaaS business, how to recruit your early users, and what strategies can help you scale later.
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This episode is brought to you by Lightmatter. Lightmatter helps some of the world’s fastest growing companies design and develop their software applications. Whether you don’t yet need an in-house engineering team, or you’re busy growing the next unicorn and can’t hire fast enough, there’s an immense value in working with a group of experts like Lightmatter. Check them out at lightmatter.com/uibreakfast to learn more.
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