Research

UI Breakfast Podcast. Episode 58: One Day of User Research with Liston Witherill

Portrait of Liston Witherill
How about getting out of your comfort zone? Just one day of research can bring you amazing insights. Our guest today is Liston Witherill, marketer and CEO of Good Funnel. You’ll learn how to perform the most effective research activities: customer interviews, passive research, analytics, and competitor analysis. (more…)

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UI Breakfast Podcast. Episode 52: Data-Driven Design with Brent Palmer

Portrait of Brent Palmer

How do you make sure your design efforts are effective? There’s no bigger mistake than just guess! Brent Palmer, a design lead at Zendesk, walks us through the tools and methods for data-driven design. You’ll learn how to approach customer research the right way, why testing is important, and how to deal with the research results.

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UI Breakfast Podcast. Episode 36: Research-Driven A/B Testing with Nick Disabato

Portrait of Nick Disabato

When does A/B testing have a positive impact on your business? How do you make intelligent, informed decisions? How do you prevent your ego and past experience from interfering? Today our guest Nick Disabato, my good friend and a world-class expert in A/B testing, talks about his research-driven work process and his humble philosophy.

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UI Breakfast Podcast. Episode 31: Research as the Key to Conversion Rate Optimization with Momoko Price

Portrait of Momoko Price

In this episode we’re diving into conversion rate optimization with our special guest Momoko Price of Kantan Designs. You’ll learn why research is key to any CRO activity, why elimination testing is awesome, what tools you can use to split-test your pages, and how to plan the entire testing process.

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UI Breakfast Podcast. Episode 30: Describing Customer Motivation (Jobs to Be Done) with Eric White

Portrait of Eric White

Discovering customer motivation is the core part of UX research! Today you’ll learn to do it using Jobs to Be Done methodology (JTBD). Our special guest is Eric White, a customer-insight consultant who helps businesses understand why their customers buy. You’ll discover the JTBD principles, and learn how to run an effective customer interview.

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UI Breakfast Podcast. Episode 29: Solving UX Problems Through Games & Workshops with Andy Parker

Portrait of Andy Parker

In this episode we’re exploring a very unique, creative approach to user experience design. Andy Parker, digital consultant and UX designer, is a big fan of collaborative onsite workshops. You’ll learn how to get all decision-makers together in one room, and how to solve design challenges with creative games and exercises.

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UI Breakfast Podcast. Episode 11: Interviewing People Effectively

This is the final episode with Kai Davis! Today we discuss the art of interviewing people. How can interviews boost your business? What are the awesome side effects? What’s better: written format, audio or video? How do you make the process as smooth and effective as possible?

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